Experience 360 Augmented Reality Ad
Gardner Denver wanted to create an attention grabbing ad that fully promoted their new Experience 360 initiative. Rather than filling the ad from top to bottom with information, we turned the print piece into a launching point for an augmented reality experience, a technology merging motion graphics with traditional print materials.
The animation brought the ad to life and took the viewer into a fast paced and informative tour of Experience 360. An informative card was placed in front of the ad within the publication so that the reader could easily download an augmented reality app and launch the animation.
Animation
Animation Stills
